2024 Ford F-150 Lariat 4x4 SuperCrew Cab 5.5 ft. box

The 2024 Ford F-150 Lariat with the represents the top-tier luxury configuration for the Lariat trim. For 2024, the Lariat received a styling refresh, including the new "Coast-to-Coast" grille and refined LED lighting signatures.

The 502A package specifically adds premium technology and convenience features that elevate the truck above the standard 501A base.

Core 502A High Package Upgrades

These features are exclusive to the 502A equipment group or are significant upgrades over the 501A:

• B&O® Unleashed Sound System: Upgrades the standard 8-speaker system to a 14-speaker premium layout by Bang & Olufsen, including speakers integrated into the front headrests.

   

• Heads-Up Display (HUD): A new addition for the 2024 model year in this trim, projecting speed, navigation, and driver-assist data onto the windshield.

   

• Mobile Office Package: Includes a wireless charging pad and the Interior Work Surface, which allows the console shifter to fold flat so the armrest can flip forward into a desk.

   

• Heated Rear Seats: Adds heating elements to the outboard positions of the rear bench.

   

• Power Tilt/Telescoping Steering Column: Includes memory settings linked to the driver’s profile.

   

• Extended Running Boards: 6-inch chrome (or black, depending on appearance packages) running boards that extend further toward the rear wheel for easier bed access.

   

Standard Lariat Features (Refreshed for 2024)

Even without the 502A additions, the 2024 Lariat includes a high level of standard equipment:

• Technology:

  • Dual 12-inch displays (Digital Productivity Cluster and Center Stack Touchscreen).

     

  • SYNC® 4 with wireless Apple CarPlay and Android Auto.

     

  • BlueCruise hands-free highway driving (90-day or 1-year trial depending on the build).

• Performance & Utility:

  • Standard 5.0L V8 engine (with the 3.5L EcoBoost or 3.5L PowerBoost Hybrid as options).

  • 4x4 system with 4A (Automatic Four-Wheel Drive) mode.

  • Pro Trailer Hitch Assist and Pro Trailer Backup Assist.

     

• Interior Comfort:

  • Leather-trimmed, heated, and ventilated front bucket seats.

     

  • Power-adjustable pedals with memory.

     

  • Ambient interior lighting.

Key Exterior & Bed Features

• LED Projector Headlamps: Includes Dynamic Bending technology that swivels the lights with the steering wheel.

• Bed Utility: Most 502A builds include the Bed Utility Package, featuring a power-up/down tailgate, the integrated tailgate step, and LED box lighting.

   

• Appearance Packages: Often paired with the Black Appearance Package, which swaps all chrome for black-out accents, 20-inch gloss black wheels, and dual exhaust tips.

We're pleased to offer special financing incentives made possible by commissions from our lending partners—savings we believe should go directly to you. That's why our listed finance price is 3% lower than the cash price. For more information on pricing and available payment options, just chat with your sales representative—we’re always happy to help!

We aren’t just a lot full of cars; we’re your neighbors. For over 59 years, we’ve served the Brantford/Brant County community by providing reliable rides and honest deals. When you buy from us, your investment stays right here in our local economy. No corporate hoops, no hidden fees, just local folks helping you get on the road.

The 2024 Ford F-150 Lariat with the represents the top-tier luxury configuration for the Lariat trim. For 2024, the Lariat received a styling refresh, including the new "Coast-to-Coast" grille and refined LED lighting signatures.

The 502A package specifically adds premium